The links that point to a website are one of the most important factors in Google’s ranking algorithm and especially valuable for SEO because they represent a “vote of confidence” from one site to another.
Search engines recognize when one website links to another and therefore considers that website more worthy of appearing within your search results.
Earning backlinks is an essential component of off-site SEO.
We need to underline strictly that good links give web pages a ranking boost but too many bad backlinks can get a website penalized.
Backlinks that are added abruptly to web pages will not make any meaningful impact but will be a time waste for the website owner.
A 100% accurate backlink Checker in terms and features is SEranking .
How to avoid SEO penalty issues?
In order to avoid penalty and de-indexed issues you should consider the following tips and suggestions :
-Don’t participate in link schemes
-Don’t buy links that are low-quality
-Disavow all links that were created with the intention of your website getting penalized
-Get alerts when your website gets links from other sites in order to identify the links that are a threat to your reputation
-Take into consideration that a spammy link structure leading to penalization
-Don’t pay for building spam to your own site
-You better check on a daily basis where your backlinks are coming from
-Check closely complaint or a review about your website
-Invest in a useful backlink tracking tool and get daily reports on the links being built to your website
How Do I Get Backlinks?
These below are a few good sources and practices for the acquisition of “healthy¨ backlinks:
Always use an All in one SEO software to monitor your backlinking process.
-Free Directory Submission Sites
-Article Directories that allow to include links to your website within the article
-Syndicate articles to trusted blogs & business news websites
-Syndicate a press release
-Start a blog and link to other blogs from your blog. Afterward, list it in a few of the best blog directories
-Create product lists on Amazon.com that review top products and also mention your background (LINK!)
-Comment on other blogs
-Perform surveys and studies
-Submit your site to DMOZs
-Create your own topical directory about your field of interest
-Get a link from your local chamber of commerce
-Try to gain Local & Business Links
-Launch an affiliate program
-Using public relations tactics such as press releases.
-Become a sponsor
-Sell items on eBay
-Fixing broken links and re-using them
-Sky-scrapping (searching for abandoned contents and rewriting them with your embedded page links)
About the Author :
Giannis Kintzios is a Google Certified Professional and Performance, marketing expert.
He is a passionate digital marketing professional with years of experience in planning, managing and optimizing digital marketing programs for web and mobile for a variety of brands.